The Great

Notch Hoodie

Emily Current and Merritt Elliot, the duo behind the credited denim label, Current/Elliott, returned to fashion; bringing forth an all new look and brand: The Great. Steaming from Catherine the Great and the Great Gatsby, The Great received its name as a nod to history-making icons. Everything created under the brand is nostalgic and based on something familiar. It’s the perfect balance between an ease of something boyish, but with the softness of something feminine.